Release of The Great Burrito Extortion Case

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Bowling for Soup spent most of 2006 readying The Great Burrito Extortion Case , the group’s seventh album, which was released on November 7, 2006. The group released the first single from that album, “High School Never Ends”, to iTunes on September 19, 2006. The song did sell well at first, and Jive Records pulled promotion for it, releasing “When We Die” as a single. Online demand grew steadily for “High School Never Ends”, prompting Reddick to express regret for not standing up for its initial release. He said the song has “a poetic quality… that everyone can relate to.” The UK release of the album was on February 5, 2007.