Touring and signing to S2

After recording several tracks, the band spent much of 1994 touring and building up a fan base. They signed to S2, an offshoot of Sony . Their first single “Good Feeling” was released on an independent label, but financed by Sony, then as an official Sony S2 release in early 1995. This paved the way for “Naked”, which was used in a TV advert for the Sony MiniDisc in which a record company executive hears the track on MiniDisc and throws it out of the window disapprovingly. It is picked up by a young man outside, who listens to it and likes it (demonstrating the format’s durability).