The follow-up to Bread & Circus , Pale , was released in 1990, and saw Toad the Wet Sprocket’s sound mature. During the recording of the album, the band signed to Columbia Records while declining the opportunity to re-record Pale but negotiating to have Columbia Records reissue Bread & Circus . Featuring the singles “Jam” and the modern-rock chart hit “Come Back Down”, the album was still not a success, but the singles received heavy airplay on college radio stations. The band’s first music video (for “One Little Girl”) was directed by Mark Miremont and aired on MTV ‘s 120 Minutes .
Signed to Columbia Records
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