Signing with the label

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In the first of a series of events Dunn later described as “completely a God thing”, the band was hoping to increase their visibility via a performance at Gardendale, Alabama ‘s annual Magnolia Festival. To this end, Jon sent a copy of Escape to Joe Posey, the festival’s promoter . Posey liked the album and decided to attend one of the band’s concerts to see if they could play live. Even more impressed by the band’s live performance, he forwarded his copy of Escape along with a recommendation to his longtime friend Trevor McNevan , himself a well-known musician and producer. Recovering at home from a ruptured appendix , McNevan was able to hear the album despite his busy schedule, shared Posey’s enthusiasm, and passed the album on to Brandon Ebel , president and CEO of Tooth & Nail Records (to which McNevan’s own bands Thousand Foot Krutch and FM Static were signed). This resulted in Nine Lashes signing with the label, which was officially announced on June 27, 2011.