Signed with Universal Records

Their tours with heavy metal bands such as Slayer , Deftones , Entombed and Napalm Death influenced their music and brought them to the attention of many non-hardcore fans. These influences were apparent on the band’s next two releases. Prior to the release of their next album Hatebreed recorded a demo in New York that contained the song “I Will Be Heard”. Lead singer Jasta who was looking to get the band off of the indie labels they sent the demo to several major labels and began interviewing 10+ major record producers. The demo became well liked by multiple major labels and Hatebreed eventually signed with Universal Records . The group then hired Matt Hyde to produce the album and began recording at Long View Farm Studios in North Brookfield, Massachusetts, during late 2001. In October of that year they dropped of a tour with Slayer to finish the album.